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Augmented Reality

Augmented Reality: Modern Businesses Require Modern Solutions

Although upfront investment is high for AR technology, the ROI comes quick through such benefits as higher customer engagement, lower operational errors, higher efficiency and higher productivity. AR also reduces financial expenses while cutting down on training investments, reducing rates of returned orders, reducing risk of product damage during demonstrations and so on Augmented reality… Read More »Augmented Reality: Modern Businesses Require Modern Solutions

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Augmented Reality Anywhere Using A Smartphone

Wherever our real world syncs with the digital, our lives become easier. For this reason, technopreneurs are designing augmented reality (AR)- and virtual reality (VR)-based solutions that can be used anywhere, be it at homes, offices, industries or medical facilities. Tesseract Inc.—led by Massachusettes Institute of Technology alumni Kshitij Marwah—has developed its own AR platform,… Read More »Augmented Reality Anywhere Using A Smartphone

Virtual Reality

Forget roller coasters, the latest adventure fad is virtual reality

“Ever been to a virtual reality (VR) ride? It gives you such a high that you literally get the feeling of an adrenaline rush,” exclaimed Vidushi, a healthcare professional, while talking about her recent visit to Universal Studios in Singapore. Universal Studios is house to an amazing, VR-based roller coaster ride that is a favourite… Read More »Forget roller coasters, the latest adventure fad is virtual reality